Insights and Updates
The ERS Blog has tips, news, and strategies to grow your rental business.
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For event rental businesses, a CRM should be more than an online address book. Learn how the right CRM can organize bookings, improve follow-up, track customer acquisition sources, and create more repeat business over time.
ERS has released new driver app updates that make it easier for rental businesses to manage routes and collect payments in the field. Drivers can now choose their preferred navigation app for directions, while Pay by Link lets customers pay remaining balances by credit card, ACH, Apple Pay, or Google Wallet, giving teams more flexibility and multiple options for on-site payment collection.
Efficient routing means fewer miles, faster turnarounds, and happy customers. But for party rental operators, building a smart delivery route is more than just adding stops to Google Maps. This guide covers what you should consider when planning a route and how the right software can simplify the process.
Relevant add-ons presented at the right time can help party rental businesses increase order value without making checkout feel pushy. This blog explains why checkout is the ideal moment to offer add-ons like tables, chairs, concessions, and games while customers are already in buying mode and ready to complete their booking.
The American wedding industry was valued at 64.93 billion in 2024, predicted to grow almost 7% by 2030 (grandviewresearch.com). As demands increase and rates rise, businesses and operators are constantly looking for solutions to reduce scheduling chaos, leaking profits, and angry calls from the bride’s mother. That’s where software for wedding businesses comes in.
A strong local SEO strategy helps party rental companies be found by nearby customers who are searching for rentals when they are ready to book. This guide breaks down how to use your Google Business Profile, rental category pages, service-area pages, reviews, photos, and other trust signals to strengthen your local presence and earn more bookings.
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