Insights and Updates
The ERS Blog has tips, news, and strategies to grow your rental business.
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Reviews help party rental customers feel confident choosing your business before they ever visit your website or request a quote. In this guide, you’ll learn which review platforms best suit your party rental business, a good timeline for sending review requests, and how automated workflows can turn more happy customers into social proof, trust, and future bookings.
Busy season is approaching, and the best way to capitalize on peak demand is to make sure your website, Google Business Profile, paid ads, social media, and email marketing are setup to turn ready-to-book customers into actual bookings. This guide breaks down how to strengthen your party rental business' online presence, drive more qualified traffic, and increase revenue before demand spikes.
ERS has released new payment and reporting updates that make it easier for rental businesses to search transactions, review chargebacks, track ACH returns, and access key reports. These upgrades give operators clearer visibility into payment issues so they can resolve problems faster without having to contact support.
Busy season naturally brings more bookings, but one of the most cost-effective ways to increase revenue is by increasing the value of each booking with the right add-ons. In this article, we’ll cover which party rental add-ons can help you meet customer needs, stand out from competitors, and raise your average ticket price without adding unnecessary operational complexity.
If you wait until May to get ready for busy season, you are already behind. Learn how smart party rental operators get an early start handling maintenance, tightening inspection routines, and make better inventory and pricing decisions before the rush starts.
Paid ads can help party rental businesses get in front of local customers who are searching for rentals, but results depend on more than just budget. This article breaks down which ad platforms are worth prioritizing, the key metrics to track, and the strategies that can help you turn clicks into real bookings.
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