Insights and Updates
The ERS Blog has tips, news, and strategies to grow your rental business.
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Adding catering to your event business can increase profits, bookings, and help scale your business to new heights. But with so many options for adding value to your business, why choose catering?
Delivering a great customer experience can turn first-time renters into repeat customers that recommend your business. This guide explains the importance of good customer service and how ERS makes it easier to provide by simplifying bookings, deliveries, and follow-ups.
Local marketing helps party rental companies become more visible to people in the communities they serve. This guide covers four practical ways to improve your local presence through Google, business directories, Facebook groups, and relationships with local organizations.
Dynamic pricing is a pricing strategy used across industries such as hotels, car rentals, rideshares, and event rentals to adjust rates based on demand, timing, and availability. For party rental operators, it can help improve margins during peak periods and fill more dates during slower ones without increasing logistics costs at the same rate.
For event rental businesses, a CRM should be more than an online address book. Learn how the right CRM can organize bookings, improve follow-up, track customer acquisition sources, and create more repeat business over time.
ERS has released new driver app updates that make it easier for rental businesses to manage routes and collect payments in the field. Drivers can now choose their preferred navigation app for directions, while Pay by Link lets customers pay remaining balances by credit card, ACH, Apple Pay, or Google Wallet, giving teams more flexibility and multiple options for on-site payment collection.
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